The marketing funnel isn’t just broken, it’s dead. The linear path of “awareness, consideration, decision” has been shattered by AI. In its place, three parallel universes of research have emerged: Explicit, Implicit, and Ambient. In this episode, we decode the “Zero-Sum Moment” where AI collapses the user journey from a winding path to a single…
Is your marketing strategy drowning in the new “alphabet soup” of AI acronyms? AEO, GEO, LLMO—everyone is panicking, trying to figure out which one is the magic bullet. But what if the secret isn’t choosing a side, but realizing they are all part of the same war? In this episode, we decode the “Acronym War”…